Peran Interest to Buy sebagai Variabel Mediasi pada Brand Ambassador dan Online Customer Review Terhadap Purchase Decision pada E-Commerce Shopee.
Fokus Bisnis Media Pengkajian Manajemen dan Akuntansi,
[S. l.], v. 21, n. 1, p. 99–112, 2022. DOI:
10.32639/fokbis.v21i1.107. Disponível em:
http://jurnal.universitasputrabangsa.ac.id/index.php/fokbis/article/view/107. Acesso em: 4 apr. 2025.